Your database is one of your most valuable assets. We help you turn past enquiries, old valuations, and dormant contacts into future instructions.
Every homeowner who has ever enquired with your agency, booked a viewing, attended an open day, or requested a valuation is a potential future instruction. Most agents collect this data and never use it again.
Email marketing turns your database into a pipeline. When someone on your list decides to sell, your agency should be the first name that comes to mind. Regular, valuable communication makes that happen.
Branded emails with local market data, recent sales, property tips, and your expert commentary. Designed to be genuinely useful, not salesy. The kind of email homeowners actually open and read.
When someone requests a valuation but does not instruct immediately, they enter an automated email sequence that keeps your agency front of mind. Timed follow-ups with market updates, testimonials, and gentle reminders.
Campaigns targeted at past clients who may be ready to move again. Using your CRM data to identify homeowners who bought 3, 5, or 7+ years ago and are statistically likely to be considering their next move.
Automated emails that request Google reviews at the right moment (post-completion) and encourage referrals with timely, professional messaging.
Like everything we do, your email marketing is built in your name. We set up the platform, design the templates, and write the content, but you own the account and the data. We recommend Mailchimp or Brevo for most estate agents, but we work with whatever platform suits your CRM integration.
Book a free discovery call and we will show you exactly how we can help.